LIFE Values

At Bayer Consumer Care AG we are fully committed to operating sustainably and addressing our social and ethical responsibilities as a corporate citizen. Our Bayer values of Leadership, Integrity, Flexibility and Efficiency – represented by the acronym LIFE – guide our actions as we work to accomplish our mission “Bayer: Science For A Better Life.”

We have spent many decades laying the foundations for achieving these goals. Bayer is the only global company to combine expertise in human, animal and plant health and high-quality materials. Our focus on innovation is the key to maintaining or gaining leadership positions in all of our markets. This means generating value for our customers, stockholders and employees while considering the interests of other stakeholders in society.

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